It was just plain hard work and a desire for serving Customers that got us started. Our narrative is a simple vision: to give the greatest prices, firearms, ammo, knives, magazines, gun parts, and outdoor industry at a competitive price with unrivaled customer service.
Although we continue to put in a lot of effort and are passionate about what we do, satisfying customers nowadays requires much more than just these qualities.
As a business expands, you see, it becomes increasingly vital to formalize planning, procedures, systems, training, and communications as well as to build an outstanding team of executives across the entire enterprise.
The most difficult aspect of running a firm is rarely taught in business schools.
OUR TARGETS
Customer satisfaction has always been first since we started to openly articulate our operational aims.
Since there aren’t many businesses in our sector that track customer satisfaction, we benchmark against the top US internet service providers, and I’m happy to report that we are on par with them.
Great customer satisfaction is not a consequence of chance; rather, it comes from carefully planning and carrying out every crucial task, including constantly improving and listening to customers.
At REAL AMMUNITION, we embraced the Malcolm Baldrige National Quality Award Criteria in 2017, registered for ISO 9001 in 2018, and established a goal to apply for and improve sufficiently to win the award in 2019.
In order to achieve the objective we established in 2017, we applied for and won the Missouri Quality Award (a Baldrige-criteria state program) in 2018 and the Malcolm Baldrige National Quality Award in 2019. The journey of tactical nation toward continuous improvement doesn’t end there; in 2020, they received both the Missouri Quality Award and the Malcolm Baldrige National Quality Award for a second time.
The importance of ISO and Baldrige to customer satisfaction is well known to those of you in management, engineering, or operations.
WHAT WE SEE
A 95 percent
Customer Contentment
At REAL AMMUNITION, we relentlessly try to meet or exceed our customers’ key requirements because customer satisfaction is our number one company goal. Numerous businesses don’t track customer satisfaction.
Because we put Customers first and that’s how it will always be at tactical nation, we proudly quantify and display it.
Everything truly begins with our vision, which is to “be the most successful, most reputable business in our field, for the benefit of our Customers,” and to “be the best-run corporation in America.”
This Vision is somewhat audacious, but it is completely true. The menu allows you to view our whole mission statement, operational goals, and culture statement.
If a Company values Customer Satisfaction, it should also value Employees; pay them well, provide training and development and treat them right — Our secondary goal is employee satisfaction. Due to the fact that supplier satisfaction is our third goal, we view our vendors as partners. Of course, objectives #2 and #3 aid objective #1. We are aware of our obligation to lead the industry and “give back” to the sector and community. We provide 50% of our pre-tax earnings to the NRA and the shooting/hunting sports industry, primarily to assist youth shooting initiatives. We also assist our neighborhood.
WHY BUY FROM US?
We have the largest selection of products in our sector, with a total of over 2200 and growing. New products are constantly being added, including rare items with great demand.
We provide speedy delivery to all 50 states as well as internationally, flat-rate shipping on firearms, and the most affordable prices in the market.
Shop from the comfort of your home with us online, 24 hours a day. Our website is simple to use, offers real-time inventory updates, and processes orders quickly.
Our assistance doesn’t end with the product’s delivery.
To contribute and learn more about our products and the market, we invite you to become a member of our community.
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